Healthcare App Marketplace

As a Product Designer, I took part in conceptualization, definining and successful launch of the app digital makrketplace. My involvement spanned from initial ideation to prototyping, testing and final execution. I collaborated with key stakeholders and development teams, to ensure the design aligned with both user needs and business goals.
As a Product Designer, I took part in conceptualization, definining and successful launch of the app digital makrketplace. My involvement spanned from initial ideation to prototyping, testing and final execution. I collaborated with key stakeholders and development teams, to ensure the design aligned with both user needs and business goals.

Client:

Roche Diagnostics

Client:

Roche Diagnostics

My role

Product Designer

My role

Product Designer

Year

2022 - 2024

Year

2022 - 2024

Services:

UX /UI Design | UI Design | Prototyping | User flows | User Persona

Services:

UX /UI Design | UI Design | Prototyping | User flows | User Persona

About

Project overview

The aim of this project was to enhance the user experience (UX) of a digital solutions marketplace, enabling customers to easily discover, evaluate, and acquire innovative applications tailored to their specific needs. By breaking existing silos, simplifying the offering process, and fostering collaboration with third-party providers, the goal was to inspire and empower customers to drive operational and clinical excellence focused on improving patient outcomes.

Background

The Roche App Marketplace is a digital platform that offers a wide variety of applications designed for healthcare professionals and acts as a centralized hub for discovering, evaluating, and acquiring digital solutions.

Challenges

The Roche App Marketplace is a digital platform that offers a wide variety of applications designed for healthcare professionals and acts as a centralized hub for discovering, evaluating, and acquiring digital solutions.

  • professionals and acts as a centralized hub for discovering, evaluating, and acquiring digital solutions.

  • professionals and acts as a centralized hub for discovering, evaluating, and acquiring digital solutions.

  • professionals and acts as a centralized hub for discovering, evaluating, and acquiring digital solutions.

About

Approach

The aim of this project was to enhance the user experience (UX) of a digital solutions marketplace, enabling customers to easily discover, evaluate, and acquire innovative applications tailored to their specific needs. By breaking existing silos, simplifying the offering process, and fostering collaboration with third-party providers, the goal was to inspire and empower customers to drive operational and clinical excellence focused on improving patient outcomes.

Background

The Roche App Marketplace is a digital platform that offers a wide variety of applications designed for healthcare professionals and acts as a centralized hub for discovering, evaluating, and acquiring digital solutions.

Body 1 Light
Body 1 Light

The Token Refactoring project drives the evolution of Suntory Global Spirits' White Label design system, transforming it into a flexible and customizable system that adapts to the unique identity of 20+ brands. By optimizing brand management and centralizing token usage, the system streamlines processes while ensuring consistency and scalability across a diverse portfolio of brands.

The Token Refactoring project drives the evolution of Suntory Global Spirits' White Label design system, transforming it into a flexible and customizable system that adapts to the unique identity of 20+ brands. By optimizing brand management and centralizing token usage, the system streamlines processes while ensuring consistency and scalability across a diverse portfolio of brands.

The Token Refactoring project drives the evolution of Suntory Global Spirits' White Label design system, transforming it into a flexible and customizable system that adapts to the unique identity of 20+ brands. By optimizing brand management and centralizing token usage, the system streamlines processes while ensuring consistency and scalability across a diverse portfolio of brands.

GOAL

Building central offering solution

Our aim was to consolidate disparate platforms into a single, cohesive interface, thereby simplifying the user journey, improving access to information, and enhancing overall customer satisfaction.





We wanted to provide a cohesive digital experience to our customers along their web journey with a strong focus on customer centricity and personalization.

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“Really trying to get an understanding of not only the capabilities, but the precision and accuracy of this service offering" - Marketplace customer"

“Really trying to get an understanding of not only the capabilities, but the precision and accuracy of this service offering" - Marketplace customer"

“Really trying to get an understanding of not only the capabilities, but the precision and accuracy of this service offering" - Marketplace customer"

Approach

Our aim was to consolidate disparate platforms into a single, cohesive interface, thereby simplifying the user journey, improving access to information, and enhancing overall customer satisfaction.



We wanted to provide a cohesive digital experience to our customers along their web journey with a strong focus on customer centricity and personalization.

Approach
Breaking silos with a unified platform

We designed a single, unified interface where all available digital products could be found, regardless of provider. This reduced the need for users to visit multiple websites or apps, streamlining the discovery process.

Approach

Our aim was to consolidate disparate platforms into a single, cohesive interface, thereby simplifying the user journey, improving access to information, and enhancing overall customer satisfaction.



We wanted to provide a cohesive digital experience to our customers along their web journey with a strong focus on customer centricity and personalization.

Approach
Breaking silos with a unified platform

We designed a single, unified interface where all available digital products could be found, regardless of provider. This reduced the need for users to visit multiple websites or apps, streamlining the discovery process.

Breaking silos with a unified platform

We designed a single, unified interface where all available digital products could be found, regardless of provider. This reduced the need for users to visit multiple websites or apps, streamlining the discovery process.

Breaking silos with a unified platform

We designed a single, unified interface where all available digital products could be found, regardless of provider. This reduced the need for users to visit multiple websites or apps, streamlining the discovery process.

Body 1 Light
Body 1 Light

The Token Refactoring project drives the evolution of Suntory Global Spirits' White Label design system, transforming it into a flexible and customizable system that adapts to the unique identity of 20+ brands.

Body 1 Light

The Token Refactoring project drives the evolution of Suntory Global Spirits' White Label design system, transforming it into a flexible and customizable system that adapts to the unique identity of 20+ brands.

Body 1 Light

The Token Refactoring project drives the evolution of Suntory Global Spirits' White Label design system, transforming it into a flexible and customizable system that adapts to the unique identity of 20+ brands.

48%

The Token Refactoring project drives the evolution of Suntory Global Spirits' White Label design system, transforming it into a flexible and customizable system that adapts to the unique identity of 20+ brands.

48%

The Token Refactoring project drives the evolution of Suntory Global Spirits' White Label design system, transforming it into a flexible and customizable system that adapts to the unique identity of 20+ brands.

48%

The Token Refactoring project drives the evolution of Suntory Global Spirits' White Label design system, transforming it into a flexible and customizable system that adapts to the unique identity of 20+ brands.